carescale homecare marketing system

CareScale

All-in-One Client & Caregiver Growth System for Homecare Agencies

POWERED BY UPBEAT

Healthcare, homecare and caregiver with grandma to support her in retirement, medical and old age.
top digital marketing agencies ct
thumbtack logo
clutch e1745570167635
taboola bw e1744704269518
womans world logo e1744703501505

Tired of chasing leads, missing calls, and juggling too many tools?

CareScale™ is your agency’s growth engine — combining powerful automation, done-for-you marketing, and a fully integrated CRM designed just for homecare.

👉 Book more clients.

👉 Hire caregivers faster.

👉 Streamline operations.

All without adding more to your plate.

homecare marketing crm system

More Clients & Caregivers — On Autopilot

🧲 Lead Capture & Conversion

Contact forms that work 24/7

Easy online scheduling so families can book care consults anytime

Chat widget that captures leads + instantly texts back

Connect all your messages (text, Google, Facebook, etc.) in one place

Click-to-call buttons so people can reach you instantly

📲 Automated Follow-Up

Done-for-you text and email messages to follow up with leads automatically

Appointment reminders to minimize no-shows and keep your team on track

Auto follow-up if someone starts a form but doesn’t finish

Automatic review requests after a successful visit

Stop Losing Leads — Follow Up Faster & Stay Organized

📊 Lead Tracking Dashboard

→ See every client & caregiver lead in one simple dashboard

Organize leads by stage (new inquiry, booked, hired, etc.)

Add notes, schedule tasks, and set reminders

📬 Centralize All Your Messages

One unified inbox for texts, emails, Facebook, Google, WhatsApp, and more

Mobile App to respond to messages from anywhere

Chat with leads like you would in iMessage

→ Use ready-to-send message templates

Marketing to Build Your Reputation & Grow

🌟 Review & Growth Suite

Local SEO tools to get your agency listed on top online directories

Automatic texts & emails asking happy clients for 5-star reviews

Boost your Google listing so you show up when people search for care

Done-for-you Google Business Profile marketing

🚀 Digital Marketing Engine

Social media post scheduler + done-for-you social posts each month

Branded Email Newsletters (done-for-you)

→ Professional, done-for-you blog posts and site content

Dashboard to give you full transparency into web traffic, leads, calls, forms, reviews, & ad results all in one place

💻 Home Care Website – Included FREE in Growth + Pro Plans!

Custom Branding & Content – showcase essential information about your agency

Managed WordPress Hosting included – so your site is safe, secure, and reliable

Elevate your agency in local search with a fully optimized, mobile-friendly site

Built-in CareScale tools like scheduler, intake forms, chat widget & more

Have a website already? No problem! We’ll enhance + integrate it with all the tools you need for growth.

💡 Why CareScale?

CareScale isn’t just another platform — it’s your agency’s full marketing + growth engine.

Built specifically for homecare businesses, our system combines the tools you need with the done-for-you service and marketing expertise you’ve always wanted — so you can stop wasting time, and start growing faster.

 

Here’s what sets us apart:

✔️ Designed for Homecare: Everything we build is tailored to help you attract clients and caregivers — not just “get more leads.”

✔️ Done-for-You Marketing: From funnels to social media, newsletters to blogs — we handle the heavy lifting so you don’t have to.

✔️ No More Missed Opportunities: Missed a call? Someone ghosted your intake form? We follow up — instantly and automatically.

✔️ Everything in One Place: Messaging, scheduling, CRM, emails, tracking — no more logging into 5 different tools.

✔️ Live Support from Real People: We don’t just sell you software. We’re a team of marketing pros partnering with you to help your agency grow.

 

🧠 With CareScale, you get the system, the strategy, and the support — all under one roof.

💸 Affordable Plans for Every Agency

Starter

The perfect foundation
$999 $697/month
  • Full access to the CareScale system
  • Onboarding Session
  • Done-for-you Setup
  • Form, chatbot, click-to-call integration
  • Email & SMS automations (done-for-you)
  • 1x monthly social media posts (we create + schedule)
  • Easy-to-use branded templates
  • Dedicated support

Pro

Full-service domination
$2499 $1997/month
  • Everything in Growth, plus:
  • Fully managed Google & Facebook Ads campaigns
  • Ongoing webpage builds + content updates
  • 1x weekly social media posts
  • 2x monthly email newsletters
  • 2x monthly SEO blog posts
  • Advanced local SEO including Google Biz Profile posts, listings, and more
  • Ongoing automation builds + updates
  • Monthly strategy call + performance review

👋 Ready to Get Started?

👉 Let’s get you more clients and caregivers — on autopilot.

📞 Book your free strategy call today and get your homecare agency GROWING.